Pros and cons of university ranking

Ranking of universities has become over the past two decades a common practice and institutions’ interest in ranking at national international level is only increasing. Universities, analogous to industry, increasingly use their highlight quality excellence, with objective increase its visibility leading positive impact on attraction students faculty, cooperation public private sector. Various studies showed that ease fund raising, cooperation, recruitment local students, graduate employment, sector are positively affected by institution’s ranking. Through this editorial note, author, who vast experience university management, makes brief analysis not pros but also cons type rankings, providing insights essential aspects take into account from information how correctly interpret data useful management tool, especially context reality our Latin American universities.